After World War II, suburbs proliferated around California cities as returning soldiers traded in their uniforms for business suits. After-hours leisure activities took on an island-themed sensuality that bloomed from a new fascination with Polynesia and Hawaii. Movies and television shows filmed in Malibu and Burbank urged viewers to escape everyday life with the likes of Gidget and Hawaiian Eye. Restaurants like Don the Beachcomber and Trader Vic’s sprang up to answer the demand for wild cocktails and even wilder décor. The culture–a strange hodgepodge of idols, torches, lush greenery and colorful drinks–beckoned men and women to lose themselves in exotic music and surf tunes. Authors Jason Henderson and Adam Foshko explore the state’s midcentury fascination with all things Tiki.
West Coast Wild
California s architectural anomalies
At the dawn of the automobile age, Americans predilection for wanderlust prompted a new wave of inventive entrepreneurs to cater to this new mode of transportation. Starting in the 1920s, attention-grabbing buildings began to appear that would draw in passing drivers for snacks, provisions, souvenirs, or a quick meal. The architectural establishment of the day dismissed these roadside buildings as monstrosities .
Yet, they flourished, especially along America s Sunbelt, and in particular, in Southern California, as proprietors indulged their creative impulses in the form of giant, eccentric constructions from owls, dolls, pigs, and ships, to coffee pots and fruit. Their symbolic intent was guileless, yet they were marginalized by history. But, over the past 40 years, California’s architectural anomalies have regained their integrity, and are now being celebrated in this freshly revised compendium of buildings, California Crazy.
Brimming with the best examples of this architectural genre, California Crazy includes essays exploring the influences that fostered the nascent architectural movement, as well as identifying the unconventional landscapes and attitudes found on Los Angeles and Hollywood roadsides which allowed these buildings to flourish in profusion.
In addition, California Crazy features David Gebhard’s definitive essay, which defined this vernacular movement almost forty years ago. The California Crazy concept is expanded to include domestic architecture, eccentric signage, and the automobile as a fanciful object.
America’s most talked-about train, the California Zephyr was inaugurated March 20, 1949, book-ended by the world-class skylines of Chicago and San Francisco. Operated in partnership over three railroads; Chicago, Burlington & Quincy, Denver & Rio Grande, and Western Pacific, the train was designed in Art Deco style and built of Shotwelded stainless-steel by the Budd Company. The California Zephyr incorporated the best of the Zephyr fleet including Vista-Dome coaches and Vista-Dome observation cars. Powered by General Motors diesel locomotives the western themed “land-cruise” train traveled 2,532 miles on its journey from Chicago traversing the spectacular Colorado Rockies via the 6.2-mile Moffat Tunnel and California’s magnificent Feather River Canyon – by daylight in both directions. Vintage equipment diagrams include California Zephyr baggage car, Vista-Dome coach, Vista-Dome buffet-dormitory car, dining car, bedroom-cabin car and Vista-Dome bedroom-buffet-lounge-observation car. Other highlights feature original trip reports by “Zephyrette” hostesses, travel brochures, timetables, dining car menus and full-color photo gallery of the stunning California Zephyr.
Before it was a modern freeway, California’s State Highway 99 was “the main street of California,” a simple two-lane road that passed through the downtowns of every city between the Mexican border and the Oregon state line. Highway 99: The History of California’s Main Street turns back the clock to those days when a narrow ribbon of asphalt tied the state’s communities together, with classic roadside attractions and plenty of fun along the way.
Highway 99 documents the birth, growth, and transformation of the highway; the gas stations, motels, restaurants, and attractions that flourished and declined by the roadside; and the communities, personalities, and historical events that made their mark on the highway. From the migrations of the Dust Bowl to the birth of the Bakersfield Sound to the foundation of America’s fast-food culture, the history of California has happened around Highway 99, and Highway 99: The History of California’s Main Street brilliantly depicts that history.
Soulful Driving
Curves is a high-quality magazine, produced with love and aimed to be read by all who drive, bike or cycle with passion and seek the joy and adventure of the open road. People who are prepared to shake off their shackles and live their exclusive dream. It is a magazine for those for whom already the planning of a journey is an act of celebration. It is designed for the devotees and dreamers who experience the drive in their mind’s eye before even embarking on the real-life adventure.
CALIFORNIA AIR KAS KASTNER & T
Teddy Roosevelt in California
One might not expect to find much in the middle of Californias hot, dry deserts. But to the curious explorer, theyre scattered with strange and extraordinary sights. On old Route 66, the desert traveler can find quirky roadside art and mementos left by motorists. In the El Paso Mountains of the Mojave, the daring adventurer can crawl through a tunnel that was hand dug by an old prospector named Burro Schmidt. In Landers, the weary wanderer can enjoy a rejuvenating sound bath in an acoustically perfect dome supposedly designed by aliens. From astounding natural wonders to remnants of ancient civilizations and the Wild West, discover treasures of history, puzzling mystery and uncommon eccentricity alongside seasoned road trippers Alan and Claudia Heller.
MEMORIES OF THE CALIFORNIA JALOPY ASSOCIATION is an extraordinary book about West Coast jalopy racing of the fifties and early sixties. The racing, featuring mostly 32-34 Ford coupes and various other configurations was very popular and even seen on on national television. Jalopy Derby was a feature at Ascot, Gardena Stadium, L.A. Speedway, Orange Show, Riverside, Carrell, Balboa, etc. Drivers included names like Parnelli Jones, “Lover Boy” Bob Hogle, and Art Atkinson.
This soft-cover, glossy volume has lots of history and is crammed with over 1,550 incredible period photographs. Forward by Parnelli Jones.
Soft cover, 288 pages, black and white photographs.
Author Thomas D. Luce, forward by Parnelli Jones
