It all began in December 2018. Back then, Porsche initiated the Type 7 Instagram channel, which gained cult status after just one year and won over more than 70.000 followers. On Type 7, the team of Ted Gushue, Thomas Walk and Franziska Jostock curate richly illustrated stories and works from the world of architects, artists and designers. Not forgetting famous automobile enthusiasts like Jeff Zwart or the artists Marc Newson or Daniel Arsham: their exciting and beautiful projects got them a place in this book too.
Type 7 Volume Two co-ordinates the best stories from another successful year of @type 7, the social media channel for inspirational stories from the world of Porsche. Apart from the varied and carefully chosen stories, the appeal of the book lies in its beautiful design. Paint and embossing are used sensibly, the choice of materials and the type of packaging highlight the standard, that is also the motto of the book’s makers: Driving Forward.