By James C. Mays. ”More than a truck and more than a car,” the unique Ranchero would take many forms, and this class act was a vital part of the big Blue Oval’s lineup for more than two decades. Far from being just another pretty face, rugged Rancheros did their part to build national prosperity and keep America on the move.
Meticulously researched in Ford’s archives, automotive historian James C. Mays pays tribute to Ranchero, telling the complete story in rich detail. Thoughtfully included are price and options lists, production, sales and export figures. This indispensable reference includes the unique Canada-only Meteor Rancheros as well as the Australian versions.